Some are Google adsense in the US assumed their adsense earnings went down through the election period.  Of course, there are other factors to be considered.  US has been facing econimic downfall on the past few months now and this might be the reason also for advertisers to cut down their advertisng expenses.

Which is which, google adsense earners are the one affected, not only people in the United States but also to all the people worldwide who utilized adsense on their websites and blogs.  In adition, since people all over the world are becoming aware of what is hapening in the US, most of them might have search for political realted websites and not to the usual sites which your adsense is getting high CTR.

The niche is also one of the factors to be considered.  Your website or blog might have that low rate which shows only $1 dollar for 10 clicks or you nothing is earned in a 2 click.  if this the case, this means you niche is a low earning niche.

Though there indictions that google adsense might be sufferng for something, this is one the best income stream for google and thus, they will not make any untoward changes with their advertisers.  It is more safe to think that companies just cut down some of their advertising exenses.

Now that the election is through, let us see, if there are changes in the ctr and if the advertising expenses was cut tremendously.